top of page
Publications


Win–Win Management Training: An Interdisciplinary Model for Sustainable Leadership and Organizational Cooperation
This paper presents an APA-based model for win–win management training, integrating psychology, sociology, and leadership theory to foster sustainable, cooperative leadership.
May 29


The Compass and the Engine: How Leadership Sets the Vision and Management Drives the Results
Leadership sets the vision, management drives strategy. Learn how these forces work together for sustainable results.
May 20


Building Fairness and Integrity in the Work Environment: A Practical Guide to Recruitment, Training, and Career Development
Building fairness and integrity in the workplace is key to long-term success. Focus on trust, potential, and human qualities in hiring.
Apr 7


Choosing the Right Business Structure: A Comparative Legal Analysis of LLCs, Corporations, and Sole Proprietorships in Brazil and Portugal
Choosing the right business structure is key to success. Compare LLCs, corporations, and sole proprietorships in Brazil & Portugal.
Apr 3


The Importance of Legal Employment Practices: Ensuring Labor Rights, Business Sustainability, and Brand Trust
Hiring legally with labor rights enhances business sustainability, reduces risks, and strengthens brand trust.
Apr 3


Introduction to the CRM Customer Data Excel Planner
Optimize customer data collection with CRM to enhance services, ensure compliance, and boost business efficiency.
Apr 2


Optimizing Customer Data Collection: Essential Strategies for Efficient CRM Implementation in SMEs
Optimize customer data collection with CRM to enhance services, ensure compliance, and boost business efficiency.
Apr 2


Sustainability through Human-Centered Leadership: Investing in Business Success by Valuing Employees
Investing in employees and embracing human-core values is key to achieving sustainable business practices and long-term success.
Mar 29


Strategic Market and Audience Analysis: A Theoretical Framework for Informed Business Decisions
Learn how to effectively analyze your target market's demographics, psychographics, and behaviors to drive business success.
Mar 18


WORK-LEISURE BALANCE: RETHINKING THE BOUNDARIES BETWEEN PROFESSIONAL AND PERSONAL LIFE
Rethinking work-life balance: embrace work-leisure balance for a more fulfilling and integrated professional and personal journey.
Feb 24


WHY AN ENTREPRENEUR IS ACCOUNTABLE FOR SOCIETY'S WELL-BEING
Entrepreneurs shape society beyond business, influencing the economy, environment, and social well-being. Here’s why their role matters.
Feb 24


THE UN 2030 AGENDA AND HUMAN RIGHTS: IMPLICATIONS FOR NEW BUSINESS PRACTICES IN THE WORK ENVIRONMENT
How does the UN 2030 Agenda shape human rights in business? Explore its impact on labor standards and sustainable practices.
Feb 24


POST-COVID CUSTOMER SERVICE TRENDS AND QUALITY STANDARDS
Post-COVID customer service trends are reshaping business models, elevating customer expectations, and redefining quality standards.
Feb 24


Unleashing the Power of Your Local Business Community: Crafting Success Through Engaging Workshops and Events
forge meaningful connections that uplift everyone involved. Workshops and events can spark collaboration and encourage creativity.
Feb 14
bottom of page